The innovative e.l.f. Cosmetics eyelash curler has a special curved design that angles to suit all eye shapes. Its silicone rubber pad applies the appropriate amount of pressure to curl lashes naturally and allows for damage-free heating. Get long-lasting curled lashes in seconds with this tool. Add a swipe of your favorite e.l.f. Cosmetics mascara and curled lashes remain in perfect shape all day. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.